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january 2013 CR.org 
month. Verizon’s data-share plan, the only
option for new 4G customers, charges a
hefty $60 for a 2GB plan. But voice and tex-
ting can be pricier with AT&T. at makes
it more expensive to get a plan from AT&T
rather than Verizon if you need 2GB of data
plus unlimited voice and texting.
U.S. Cellular was top-rated almost across
the board but isn’t nationally available
and has only two high-profile phones, the
Samsung Galaxy S III and Galaxy Note II.
But if that phone appeals, this carrier is
worth considering if you live in one of the
24 states where it’s available (in the Mid-
west, Pacific Coast, and parts of New Eng-
land and the South). Plan pricing tends to
be on par with AT&T, but readers judged
U.S. Cellular to be a much better value
than any of the four biggest carriers.
No prepaid carrier that has favorable
data scores in our Ratings offers any of the
hottest smart phones.
Phone: e Apple iPhone 5 and Sam-
sung Galaxy S III are available from Veri-
zon and AT&T starting at $200. Any of the
recommended 4G AT&T and Verizon mod-
els from our smart-phone Ratings should
suit your needs as well.
1 Smart but not fancy
You want what a smart phone offers, in-
cluding apps, e-mail, and Web surfing. But
you don’t crave the cutting-edge features
and jumbo screens of the hottest new mod-
els, and you can settle for OK service—espe-
cially if forgoing extras saves you money.
Leading option: Buy a smart phone
that performs well, maybe an older
model. Use it with an inexpensive unlim-
ited voice, texting, and data plan from a
no-contract carrier with standout scores
for data service. Two-year cost for phone
and service: about $1,500 and up.
Service: A leading nationally available
you’re buying a first cell phone for your
tween or young teen and want to keep
data costs and usage down.
Leading option: An inexpensive voice-
and-texting arrangement from a no-
contract carrier, for use with a basic flip,
slider, or keyboard phone. Two-year cost
for phone and service: about $200 and up.
Service: Consider Consumer Cellular, a
highly rated national carrier catering to
simpler wireless needs that bills monthly,
even though there is no contract commit-
ment; that’s less complicated than a pre-
paid arrangement. Consumer Cellular
uses the AT&T network. e carrier has a
$15 plan with 150 voice minutes a month;
you can add a second line for $10 a month.
(A $30 plan offers 750 minutes per month.)
If you need to text, Consumer Cellular is
affordable for that, too. It charges as little
as $2.50 for 100 messages per month, and
bigger buckets are available.
Still more than you need? TracFone,
among the better rated prepaid carriers,
offers 60 minutes of airtime that must be
used within 90 days for $20, or less than $7
per month. It also has monthly plans for
as little as $10.
Phone: With no-contract service, you
must buy the phone, but simple models
are relatively affordable. For Consumer
Cellular, consider the Doro PhoneEasy 410,
$60, which has large buttons and other
features that the carrier says make it easier
for seniors to use, or for easier texting, the
Motorola EX430, $80, which has a physical
QWERTY keyboard. With TracFone, the LG
500G, $10, offers 5 hours of talk time on a
battery charge.
Ratings on next page
BY THE NUMBERS , Subscribers who responded to our survey
option is prepaid Straight Talk, which was
more satisfying overall than contract ser-
vice from any major carrier. It received
data scores on a par with Verizon. (Some of
its phones use the Verizon network.)
Straight Talk also scored highly for
value; it charges $45 a month for unlim-
ited data, voice, and messaging, half as
much as Verizon’s least expensive plan.
ere’s also no contract. If you’re unsure
about whether you really need a smart
phone or will like Straight Talk, you can
quit the service at any time and sell your
phone or switch it to another carrier with-
out paying an early-termination penalty.
Another leading prepaid-carrier option
is Virgin Mobile, which also received high
marks for value and data satisfaction.
Phone: You might pay more for a smart
phone bought without a contract, but you
should recoup the price difference within
a matter of months through the lower
monthly service fees.
Straight Talk has the Samsung Galaxy S
II, a 4G phone (an older model that costs
$100 with a two-year contract from AT&T)
for $350. Virgin has the HTC Evo V 4G for
$300 and HTC One V 3G for $200.
You can also spend less—as little as $99
or so—for competent smart phones from
prepaid carriers. e phones usually have
smaller screens and less impressive cam-
eras than the phones mentioned above,
among other differences.
1 Just the basics
You’re among the 29 percent of our readers
who get along without mobile Web and
the 59 percent who make no more than a
few cellular voice calls a day. Or perhaps
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